If you use Wati, you need credits to send WhatsApp messages. Run out of credits and your broadcasts, automations, and updates STOP IMMEDIATELY. Every single broadcast halted is LOST REVENUE. Hit the cap, and your bot stalls until you upgrade, and you buy more sessions. If you run live campaigns or support flows, this can stall conversations at the worst time. To buy as less as 1000 additional chatbot sessions, businesses have to pay additional $30! Businesses that ignore this later regret when the real costs stack up.
What are Wati credits?
Wati credits are the money you keep in your Wati wallet to pay Wati for WhatsApp conversations and chatbot session. Every conversation has a cost that depends on the message type and the recipient’s country code.
Message types you pay for
Marketing messages, promos and offers
Authentication messages, like one time passwords
Utility messages, order updates and service notifications
Session Limits by Wati plan
Plan | Monthly chatbot sessions |
|---|---|
Growth | 1,000 |
Pro | 2,000 |
Business | 5,000 |
What happens at the cap?
The chatbot stops triggering.
Your choices, upgrade, buy add-on sessions, or wait for the next billing reset.
Email alerts arrive at 80%, 90%, and 100% so you can act in time.
How to top up credits in Wati?
Log in to your Wati account
Click Buy Credit on the top menu
Enter the amount you want to add
Click Buy Credit to confirm
Your wallet updates and sending resumes.
Add-on Monthly Chatbot Sessions
If you need more, Wati sells extra sessions as a subscription that follows your base billing cycle. Many businesses ignore this but this can shoot up your WhatsApp marketing costs multi-fold.
Extra sessions per month | Monthly fee (USD) |
|---|---|
1,000 | $30 |
2,000 | $60 |
3,000 | $90 |
4,000 | $120 |
6,000 | $170 |
8,000 | $220 |
10,000 | $270 |
15,000 | $370 |
20,000 | $470 |
30,000 | $630 |
40,000 | $790 |
50,000 | $950 |
75,000 | $1,270 |
100,000 | $1,590 |
150,000 | $2,110 |
200,000 | $2,630 |
Minimum Balance Requirement!
Wati requires a minimum balance of $10 at all points in time. If your balance drops below this, Wati stops sending messages until you add credits. (Heltar, on the other hand, has no minimum balance, giving you freedom to run campaigns as and when you wish without any bottleneck)
Wati credits vs Heltar (in simple terms)
Need | Wati | Heltar |
|---|---|---|
Sending stops when balance is low | Yes, below $10 | We help you avoid pauses with proactive low balance alerts and real human support |
Cost clarity | Rates shown in app, vary by country and type | Clear billing view, simple guidance on expected spend before you hit send |
During live campaigns | You must watch the wallet and top up in time | No limits so that your promos and automations run uninterrupted |
Why Choose Heltar Over Wati?
Unless you want your marketing budget to get over before you acquire any customers, Heltar's the way to go. Here's why! :)
Metric | Wati | Heltar |
Base Subscription Fee | Expensive - Starts ₹2,499/month | Lower, budget-friendly - Starts ₹999/month |
Pricing Structure | Tiered, complex | Simplified, transparent |
Markup on Conversations | Up to 100% over Meta Charges | Flat 5% across all conversation types |
Extra User Fees | Upto ₹3,999/Month/User | No additional charges |
API Integrations | Charged separately (e.g., $4.99/month for Shopify) | No extra charges |
Customer Support | Limited (No setup support in Growth and Pro plan) | Full support for all customers |
User Interface | Complex & Difficult to navigate | Intuitive & user-friendly |
Lower Platform Fees and Markups
Wati: Wati’s pricing plans start from ₹2,499 per month, scaling up to ₹16,999 per month for the business plan. The multiple packages and tiered features make it expensive, especially for small and medium-sized businesses. The incremental costs for unlocking advanced features force businesses to either commit to higher-tier plans or compromise on functionality.
Heltar: In contrast, Heltar offers lower subscription fees with a base plan starting at a more affordable monthly rate. It is designed to be budget-friendly for businesses of all sizes, particularly small and medium enterprises (SMEs) looking to minimize upfront costs, along with a simplified and transparent conversation pricing model, charging a flat 5% markup across all conversation types.
No Extra/Hidden Charges for Integrations
Wati: While Wati provides robust features, many advanced capabilities are locked behind higher-priced plans. Essential features like advanced analytics, automated workflows, and API integrations are only available in the more expensive plans. Apart from that, Wati charges extra fees for employing integrations, like an additional USD 5 per month for a shopify integration, and additional charges for extra users.
Heltar: Heltar includes advanced features—automation, analytics, customer segmentation. Businesses benefit from unrestricted access to essential tools allowing them to leverage full functionality of the platform.
Intuitive and User-Friendly Interface
Wati: Wati offers a variety of features, but the interface could be difficult to learn for inexperienced users. The tiered functionality makes it hard to locate important tools within the complex menu structure it offers. It may be a real pain for people who are not familiar with navigating multi-tiered software ecosystems.
Heltar: Heltar’s platform is designed with ease of use in mind. It features an intuitive interface, making it simple to navigate, even for those new to such systems. The user-friendly dashboard provides easy access to key tools, reducing the learning curve and allowing businesses to get up and running quickly without sacrificing functionality or efficiency.
Well Rounded Customer Support: While Wati does not provide even setup support in the growth plan, in Heltar, End-to-End Customer Support is made available to all customers, irrespective of their subscription plans. For us, at Heltar, Our Customers are our biggest priority, and we ensure they are well served through a comprehensive knowledge transfer of our platform and continued assistance.
