# Wati vs DoubleTick - Objective Comparison in 2025 Author: Manav Mahajan Author URL: https://www.heltar.com/blogs/author/manav-mahajan Published: 2024-12-18 Category: WhatsApp Business API Category URL: https://www.heltar.com/blogs/category/whatsapp-business-api Tags: Wati Pricing, WhatsApp API Comparison, DoubleTick Pricing Tag URLs: Wati Pricing (https://www.heltar.com/blogs/tag/wati-pricing), WhatsApp API Comparison (https://www.heltar.com/blogs/tag/whatsapp-api-comparison), DoubleTick Pricing (https://www.heltar.com/blogs/tag/doubletick-pricing) URL: https://www.heltar.com/blogs/wati-vs-doubletick-objective-comparison-in-2024-cm4uepuy1005ko6htub9li2gb ## Looking for a WhatsApp Business API alternative for your business? In this article, we’ll compare **Wati** and **DoubleTick** to help you identify the best platform for your business communication needs. Our methodology is simple: We’ll analyze the most accessible plans that represent typical business use cases, excluding complex enterprise offerings that vary widely across organizations. By the end of this comparison, you'll gain a clear understanding of how Wati and DoubleTick stack up, so you can make an informed decision that aligns with your business goals. ### Feature Comparison: Wati vs DoubleTick **Feature** **Wati** **DoubleTick** **Winner** **Starter Pack Pricing** ₹29,988/year ₹30,000/year (+18% GST) **Wati** **Pro Pack Pricing** ₹2,03,988/year ₹42,000/year (+18% GST) **DoubleTick** **Pricing per Conversation - Marketing** ₹0.94152 ₹0.8855 **DoubleTick** **Pricing per Conversation - Utility** ₹0.138 ₹0.1265 **DoubleTick** **Free Chatbot Sessions** 5,000/month (most expensive plan) Not specified **Wati** **Automation** Extensive automation with chatbot support Advanced workflows & automation **Tie** **Team Inbox** Shared team inbox with advanced support Up to 10 agents in Starter/Pro plans **Wati** **Tags & Attributes** Unlimited Unlimited **Tie** **Chatbot Builder** Included Included in advanced workflows **Tie** **Third-Party Integrations** Yes Available in Pro plan **Wati** **Mobile Accessibility** Yes (Mobile + Web) Yes (Mobile + Web) **Tie** **Shared Team Inbox** Yes Yes **Tie** **End-to-End Customer Support** No No **Tie** ## Cons of Wati ![Wati | Business Messaging Made Simple on Your Favourite App!](https://prod.superblogcdn.com/site_cuid_clnw4nrag2342701vpmufcj1n2w/images/image-cp-1734557622374-compressed.png) 1. **High Pricing for Small Businesses**: Wati’s starter plan is priced at **₹29,988/year**, which can be costly for small and medium-sized businesses looking for affordable solutions. 2. **Free Chatbot Sessions Limited**: Wati offers only **5,000 free chatbot sessions per month** in its most expensive plan, making it insufficient for businesses with high customer engagement. 3. **Utility Conversation Fees**: While Wati provides extensive automation features, it charges **₹0.138 per utility conversation**, which may add up for businesses with high conversation volumes. 4. **No Personal End-to-End Support**: Wati lacks personalized customer support, which could impact businesses that require onboarding and hands-on assistance. > Explore [Wati Pricing](https://www.heltar.com/blogs/wati-pricing-explained-2024-a-comprehensive-breakdown-updated-cm2caa19d0000m1jll93j556z#:~:text=Wati%20offers%20tiered%20pricing%20plans,plan%20available%20for%20larger%20enterprises.) in detail through another informative blog. ## Cons of DoubleTick ![](https://prod.superblogcdn.com/site_cuid_clnw4nrag2342701vpmufcj1n2w/images/logo-1738345832236-compressed.webp) 1. **Agent Limits**: DoubleTick’s **Starter Plan** allows only up to **5 agents**, and even its Pro plan caps at **10 agents**, whereas competitors like Wati offer shared inboxes with more flexibility. 2. **Pro Features Locked**: DoubleTick locks advanced features such as **developer APIs and analytics** behind higher-tier plans, which may force businesses to upgrade sooner than expected. 3. **Undisclosed Chatbot Session Limits**: Unlike Wati, DoubleTick does not specify free chatbot sessions, making it unclear how much businesses can expect for automation. 4. **Pricing Transparency**: The pricing structure for conversation fees and higher-tier plans may appear less transparent compared to other platforms. ## How Heltar Stacks Up Against Wati and DoubleTick If you find both Wati and DoubleTick lacking in affordability, simplicity, or customer support, here’s how **Heltar** emerges as a superior WhatsApp Business API provider: #### 1\. Simplified and Affordable Pricing Wati’s and DoubleTick’s plans start at **₹29,988/year** and **₹30,000/year (+18% GST)** respectively, which can strain small and medium businesses. In contrast, **Heltar’s pricing starts at ₹999/month**, making it significantly more budget-friendly. Moreover, Heltar maintains a transparent **5% markup** across all conversation types, unlike the variable pricing models of Wati and DoubleTick. #### 2\. No-Code, User-Friendly Platform Both Wati and DoubleTick feature steep learning curves due to their complex interfaces and workflows. Heltar eliminates this issue with an intuitive, no-code drag-and-drop chatbot builder and a clean dashboard designed for quick and easy adoption. #### 3\. Unlimited Tags & Attributes Across Plans While DoubleTick offers unlimited tags, it restricts agent numbers in lower plans. Heltar offers **unlimited tags, attributes, and agent flexibility** across all plans, ensuring businesses have the tools they need to scale. #### 4\. End-to-End Personalized Support Unlike Wati and DoubleTick, which lack personalized customer support, **Heltar prioritizes customer success** with hands-on onboarding, thorough knowledge transfer, and ongoing assistance to help businesses maximize platform usage. ## Conclusion: Which Platform Is Right for You? - **Choose Wati** if you need extensive automation features, chatbot support, and a shared team inbox, and don’t mind paying higher subscription fees. - **Choose DoubleTick** if your business prioritizes lower per-conversation fees, advanced workflows, and agent analytics but can work within agent limits in starter plans. - **Choose Heltar** if you’re looking for a **simplified, affordable, and user-friendly solution** with unparalleled customer support and transparent pricing. ## Try Heltar Today > Start with our free trial and experience the difference in service and support. Choose [Heltar](https://write.superblog.ai/sites/supername/heltar/posts/cm4uepuy1005ko6htub9li2gb/heltar.com) for a straightforward, feature-rich approach to WhatsApp Business communications that won't strain your budget. **Get Started Now and Simplify Your Business Communications!** --- This blog is powered by Superblog. Visit https://superblog.ai to know more. ---