# How to automate WhatsApp using Zapier in 2025? (Step-by-Step Tutorial)
Author: Manav Mahajan
Author URL: https://www.heltar.com/blogs/author/manav-mahajan
Published: 2025-10-25
Category: WhatsApp Chatbot
Category URL: https://www.heltar.com/blogs/category/whatsapp-chatbot
Tags: Automation, AI, Zapier
Tag URLs: Automation (https://www.heltar.com/blogs/tag/automation), AI (https://www.heltar.com/blogs/tag/ai), Zapier (https://www.heltar.com/blogs/tag/zapier)
URL: https://www.heltar.com/blogs/how-to-automate-whatsapp-using-zapier-in-2025

This guide shows you how to send WhatsApp messages from Zapier. We will build a simple flow first, to show you how automating on Zapier looks like, and then add useful options, tests, and costs. Works on Windows, Mac, or Linux. No code needed. For the purpose of the tutorial, let's build an automation that notifies you on WhatsApp whenever you receive a mail in your inbox.

## What you will build?

- A 'Zap' that watches for a new email in Gmail

- An action that sends a WhatsApp message to your number with the key details

- A tested, running automation you can turn on or off from Zapier


You can swap Gmail for Sheets, Forms, a CRM, or a webhook. The method remains the same.

## What you will need?

1. **Zapier account**\- Create or sign in at [Zapier](https://write.superblog.ai/sites/supername/heltar/posts/cmh6mowt5006112g93efcvv4r/zapier.com).

2. **WhatsApp on your phone**\- You will receive an OTP on your number during setup.

3. **A trigger app**\- We will use Gmail as the trigger. You can pick a different trigger later.

4. **Time to test once with your own data**\- Send yourself a real email or sample event before testing.


## Step 1 - Create a new Zap

![](https://prod.superblogcdn.com/site_cuid_clnw4nrag2342701vpmufcj1n2w/images/screenshot-2025-10-26-002324-1761418801287-compressed.png)

- Sign in to Zapier.

- Click **Create** then **New Zap**.

- You may see **Co-pilot**. You can ignore it and build by hand. Manual setup is clearer.


## Step 2 - Add the trigger

![](https://prod.superblogcdn.com/site_cuid_clnw4nrag2342701vpmufcj1n2w/images/screenshot-2025-10-26-002420-1761418866405-compressed.png)

Example trigger: **Gmail, New Email**

- In the trigger search box, choose **Gmail**.

- Event: **New Email**.

- Connect your Google account and allow access.

- Set **Inbox or Label** to the mailbox you want. Start with Inbox.

- Click **Test trigger**. You should see a sample email with fields like From, Subject, Body, and Message URL.


### Tips

- If the test finds nothing, send yourself a fresh email, wait 10 to 20 seconds, then test again.

- You can filter later by subject, sender, or label to cut noise.


## Step 3 - Add the WhatsApp action

![](https://prod.superblogcdn.com/site_cuid_clnw4nrag2342701vpmufcj1n2w/images/screenshot-2025-10-26-002442-1761418893687-compressed.png)

Action: **WhatsApp, Send Message**

- In the action search box, choose **WhatsApp** then **Send Message**.

- Click **Connect** and enter your **WhatsApp phone number** in the below mentioned format.

  ![](https://prod.superblogcdn.com/site_cuid_clnw4nrag2342701vpmufcj1n2w/images/screenshot-2025-10-26-002527-1761418927673-compressed.png)

- You will get a one time passcode on WhatsApp. Enter it to complete the link.


### Note

If you see a different WhatsApp connector, follow the on screen steps. Some connectors are region specific or vendor specific.

## Step 4 - Map your message

![](https://prod.superblogcdn.com/site_cuid_clnw4nrag2342701vpmufcj1n2w/images/screenshot-2025-10-26-002554-1761419040808-compressed.png)

In **Send Message**, you will see fields like Template, Message text, and optional link.

Start simple:

- **Template or Type**: choose **New message** or plain text, as shown in the video.

- **Message text**: write a clear alert, then insert dynamic fields from Gmail. Example:


```

New mail received
From: {{Gmail From}}
Subject: {{Gmail Subject}}
Open: {{Gmail Message URL}}

```

### How to insert fields?

- Click the blue plus next to a field to pick from the Gmail sample you tested.

- If your connector shows a single text box, paste a short message and add variables from the picker.


### Optional

![](https://prod.superblogcdn.com/site_cuid_clnw4nrag2342701vpmufcj1n2w/images/screenshot-2025-10-26-002813-1761419068923-compressed.png)

- Add the message URL so you can jump straight to the email.

- Add a date or label to help you triage.


## Step 5 - Test the action

- Click **Test step**.

- Zapier will send the WhatsApp message to your verified number.

- Check your phone. You should see your alert with the From, Subject, and link.


### If it fails

- Reconnect WhatsApp and enter the passcode again.

- Reconnect Gmail if the token expired.

- Remove special characters from the message and test with plain text once.


## Step 6 - Turn it on

![](https://prod.superblogcdn.com/site_cuid_clnw4nrag2342701vpmufcj1n2w/images/screenshot-2025-10-26-003552-1761419171265-compressed.png)

- Click **Publish** or **Turn on Zap**.

- Your Zap is live. New emails will now send you a WhatsApp alert.


You can pause it any time from **Zaps**.

## Variations you can build in minutes

1. **New row in Google Sheets to WhatsApp**



   Trigger: Google Sheets, New Spreadsheet Row

   Action: WhatsApp, Send Message

   Map row values like name, phone, order ID, and a link.

2. **Typeform lead to WhatsApp**



   Trigger: Typeform, New Entry

   Action: WhatsApp, Send Message

   Send your team a quick lead alert with name and answers.


4. **Error alert from any app**



   Trigger: your app’s error event or a log feed

   Action: WhatsApp, Send Message

   Keep messages short to avoid noise.


## Filters and Clean up

Add a **Filter** step between the trigger and WhatsApp when you want only important messages:

- Only subject contains \[URGENT\]

- Only from a specific sender

- Only with a certain tag/label


You can also add **Formatter** to shorten the email body, strip HTML, or format a date.

## Zapier Pricing - At a glance

Plan

Price

Who it fits

Core limits

Key adds

Free

$0 per month

Solo testing, light use

100 tasks per month

Automation platform, Unlimited Zaps, Tables, Interfaces, Two-step Zaps, Zapier Copilot

Professional

$29.99 per month

Solo power user

1 user

Multi-step Zaps, Unlimited Premium apps, Webhooks, Email and live chat support\*, AI fields, Conditional form logic

Team

$103.50 per month

Small teams

25 users

Everything in Professional, plus Shared Zaps and folders, Shared app connections, SAML SSO, Premier Support

Enterprise

Contact sales

Larger orgs

Unlimited users

Everything in Team, plus Advanced admin permissions and app controls, Advanced deployment options, Annual task limits, Observability, Technical Account Manager

​

What Zapier can and cannot do for WhatsApp?

### Good for:

- Personal alerts to your number

- Small team alerts to a few numbers

- Simple flows with one or two steps


### Not good for:

- Bulk sends, campaigns, and templates

- Team inbox, assignment, tags, and notes

- Deploying AI chatbots on your Business Contact


For those, you are better off using a WhatsApp Business API provider, and that is exactly where [**Heltar**](https://write.superblog.ai/sites/supername/heltar/posts/cmh6mowt5006112g93efcvv4r/heltar.com) steps in.

## Is Zapier-only WhatsApp automation feasible for real businesses?

Short answer, **No** for most teams. Zapier is **great for a demo** or a **tiny workflow**, but day to day business needs are bigger and stricter.

### Why Zapier alone breaks in practice?

- You need **many flows at once**, not one bot. Real chats fan out by keyword, menu, language, locale, and stage. Keeping dozens of Zapier flows in sync is hard and fragile.

- You need **bulk and broadcast**. WhatsApp allows bulk only with approved templates and user opt-ins. Managing templates, approvals, variables, and opt-outs inside Zapier quickly becomes messy.

- You must follow the **24-hour service window**. After 24 hours you can reply only with templates, managing and keeping track of this while automating with Zapier is hard.

- Sales needs a shared inbox. **Zapier is a workflow tool**, **not a team inbox**. You cannot assign chats, add notes, tag leads, or see who replied last without building a lot around it.

- You need **reporting and control**. Delivery, read rates, template failures, number quality, blocks, consent status, audit trails, and retries are all required. **Stitching this in Zapier is heavy.**


## Why businesses need a provider to do this for them?

![](https://prod.superblogcdn.com/site_cuid_clnw4nrag2342701vpmufcj1n2w/images/screenshot-2025-07-18-183859-1759664048656-compressed.png)

Heltar is a **WhatsApp Business API provider** built for these needs.

- **[Shared inbox](https://www.heltar.com/blogs/how-to-set-up-shared-whatsapp-inbox-and-its-benefits-with-heltar-cm685r7ne003f33uy54gwp1jc)**, roles, and assignments so sales can work from one place.

- **[Automation](https://www.heltar.com/blogs/drag-and-drop-your-way-to-whatsapp-automation) inside the inbox**, plus quick setup for keywords, menus, and forms. You can create a WhatsApp chatbot using a **drag-and-drop**, **no-code chatbot builder**. Just **[one AI prompt](https://www.heltar.com/blogs/build-a-chatbot-using-an-ai-prompt)**, and you have your automation ready to be deployed. You can't get this luxury on Zapier.

- **Template workflows** for approval, variables, and safe bulk sends. You [create templates and get them approved](https://www.heltar.com/blogs/whatsapp-message-templates-a-comprehensive-guide-to-approvals-and-best-practices-cm9l757xu009p14n5avpcsinb) within seconds, ready to be launched as part of bulk messaging campaigns.

- **24-hour window guardrails** that auto enforce message type rules.

- **Campaigns and segments** with schedules and rate control. [Schedule and Fire any campaign](https://www.heltar.com/blogs/how-to-send-bulk-messages-on-whatsapp-without-getting-banned2024-update-cm32nif0e00eo13fea49uaks0) in less than a minute, marketing made simple!

- **Live reports** for delivery, reads, failures, leads, and outcomes.


If this is what your business needs, reach out to us for a demo today!

Book a Demo


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